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Local Sales Manager

Job Description
Subject: New Job listing from Roanoke/Lynchburg,VA

Local Sales Manager
Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country!  Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees.  Whether you are an industry veteran or a just starting out, you can find it at Sinclair!  We are advancing the world of Broadcasting and we want YOU to join our winning team!


WSET is looking for a Local Sales Manager (LSM) who will lead our local sales department in maximizing all sales opportunities, with an emphasis on new business development and digital sales.  The candidate will help lead the local team in exceeding budgets on multiple platforms and coach and mentor a team of motivated sellers.  Candidate should have the ability to work in a fast paced environment and handle multiple challenges simultaneously.  Candidate must be able to take initiative and make decisions without daily guidance.   

Vacancy Type:
Full Time
Date Posted:
Closing Date:
Responsibilities include but are not limited to:
  • Collaborate with General Sales Manager in recruitment, training and effective management of local sales team
  • Oversight of new local business efforts, including accountability for new business sales goals and inventory management
  • Conduct weekly one-on-one meetings and quarterly strategy meetings with each Marketing Consultant
  • Be active in the sales process, getting out on sales calls weekly.  Grow relationships with local advertisers
  • Meet and exceed department revenue goals, market share, new business and digital goals
  • Assist in inventory management and pricing

  • At least 3 years broadcast sales experience, with televisions sales and management experience preferred
  • Is a skilled negotiator and problem saver
  • Has a passion to to build and maintain strong client relationships
  • Proven success in developmental business and multimedia platforms including web and mobile applications
  • Thorough knowledge of ratings and the ability to create presentations utilizing comparative values
  • College degree preferred
  • Computer software (PowerPoint, Word, Excel, etc.) competency required

Sinclair Broadcast Group is proud to be an Equal Opportunity Employer and a Drug Free Workplace.
Please apply online by going to:

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